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10 SEO Content Writing Tips for Your Small Business

Amrit Hallan
4 min readNov 20, 2024

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SEO content writing for small businesses

Writing SEO content isn’t rocket science. But it’s also not a walk in the park.

Imagine standing in a crowded bazaar, shouting to get customers to your shop.

What if you had a signboard with big, bold letters saying, “Best Handmade Jewelry — 25% Off Today!”

That’s SEO.

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It’s how you stand out in the noisy digital marketplace.

Here’s how small business owners like you can write content that not only gets seen but also makes people stop, click, and engage.

1. Start with Keyword Research (Find Your Golden Words)

Are most of your customers and clients using search engines?

Then you know how important it is to get found for the right keywords.

Think of keywords as the GPS that leads your audience to your website.

But how do you find the right ones?

Tools like Google Keyword Planner or SEMrush can help.

For example:

  • If you own a bakery, keywords like “custom wedding cakes” or “best gluten-free cookies” could work wonders.

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Amrit Hallan
Amrit Hallan

Written by Amrit Hallan

I don’t care much about being politically correct. Things are just right or wrong and yes, sometimes there are grey areas in this is why we write, don’t we?

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